Alem

Colorado, United States of America

Alem_Bro_coverpage.jpg

Category

Creative Direction
Graphic Design 
Website Design & Development
Editorial & Book Design
Custom Illustrations & Typography

 

About project

The goal of this project was to transform an outdated brand that did not translate the services or values to a powerful brand that represented a luxury PR/events firm with philanthropic passion projects.

 

The company’s Portuguese name translates to “going beyond” and it was necessary that all brand collateral verified that message.  The only thing that remained from the previous design was the logo.

 

The company website and brochure were transformed through storytelling. One of their main events was the Olympic torch relay in Athens with over 3K images to select from. The images were handpicked and finetuned to represent the best of their work.