Alem_Bro_coverpage.jpg

Alem 
Colorado, United States of America
Events Management

Creative Direction
Custom Illustrations

Website Design
Print Design

The goal of this project was to transform an outdated brand that did not translate the services or values to a powerful brand that represented a luxury PR/events firm with philanthropic passion projects.

 

The company’s Portuguese name translates to “going beyond” and it was necessary that all brand collateral verified that message.  The only thing that remained from the previous design was the logo.

 

The company website and brochure were transformed through storytelling. One of their main events was the Olympic torch relay in Athens with over 3K images to select from. The images were handpicked and finetuned to represent the best of their work.